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Its described commerce scope includes payment-system integration, stock management and invoicing-system integration, intended to support a functioning purchasing experience.","path":"/entities/rcw-digital-agency-q139560269#company-fact-content-business-digital-agencies-e303fee1a1ef4b59-business-fact-540a6247d44cd1f38732cc90be7334066044d70b2880e4b8e1fe27cf31b5d323","questionPaths":["/entities/rcw-digital-agency-q139560269#company-answer-content-business-digital-agencies-e303fee1a1ef4b59-business-answer-924e15c1503d16dea7fc08eef2bea8e139950ce923e43e680cfb34c653703d09","/corpus/buyer-question/need-digital-agencies-ecommerce-conversion"]},{"id":"content-business-digital-agencies-e303fee1a1ef4b59-business-fact-4e2b5a027c21b67a4e849ff99c8db801c6066555e7fab2220fb97b5aad766aa6","label":"User behavior analytics","value":"The agency says it creates tools to analyze website user behavior, helping it understand visitors’ needs and preferences and inform products, services and the experience offered to them. 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