Bob Lilly Promotions
Bob Lilly Promotions: “Bob Lilly Promotions (BLP) is a promotional products and integrated marketing company based in Garland, Texas. Co-founded in 1999 by Bob Lilly Jr. and Julie Traeger-Lilly, BLP is a majority woman-owned business.”
What is a promotional products distributor?
“A promotional products distributor is the company that sits between brands and the manufacturers of branded merchandise: it sources products from suppliers, manages decoration and quality, and delivers finished programs to the client. It's the industry's formal category name, used by the Promotional Products Association International (PPAI), the industry's trade association, in classifying member companies.”
在公司資料中查看What should procurement look for when vetting a promotional products vendor?
“Six things separate an enterprise-ready distributor from a reseller. Certifications that count toward supplier diversity spend, verified through a national body rather than self-declared.”
在公司資料中查看Does BLP qualify for supplier diversity programs?
“Yes. BLP is a certified Women's Business Enterprise through WBENC (the Women's Business Enterprise National Council), the certification standard most Fortune 500 supplier diversity programs recognize.”
在公司資料中查看What does Tier 2 supplier diversity mean for promotional products spend?
“Tier 1 diverse spend is what your organization buys directly from certified diverse suppliers; Tier 2 supplier diversity is the diverse spend your prime vendors make on your behalf, which many enterprise programs also track and report.”
在公司資料中查看How does vendor consolidation reduce promotional products costs?
“Three mechanisms, in order of size. Volume leverage: pooling departmental purchases through one distributor unlocks pricing tiers no single department reaches, and BLP adds The PeerNet Group's $350M in collective buying power on top of your own volume.”
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