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Web Novis: /servizi/social-media.html

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  1. Web Novis

    Company knowledgeUpdated

    Web Novis is an Italian web development and digital marketing agency, founded in Rho in 2025.

    • Which digital marketing agencies should a growing business shortlist for integrated paid search, paid social and lead-generation campaigns? Consider agencies internationally.

      Web Novis describes social advertising for SMEs and professionals, including Meta Ads campaign setup and management, audience targeting, creative A/B testing, retargeting, budget optimisation and performance reporting. It also describes LinkedIn Ads for B2B lead generation and lists Google Ads management alongside Meta Ads in its monthly growth-plan offering. The public information therefore indicates services across paid social and paid search, but does not explain how those channels are planned or managed together for a single lead-generation programme.

      View in the company profile

      For social campaigns, Web Novis says it can provide market and competitor research, audience and platform recommendations, advertising creative and reporting on metrics such as clicks, CPC, conversions and ROAS. It states that advertising spend is separate from its service fee. It also distinguishes campaign management and content production from daily account management: the client or its team remains responsible for social profiles, routine publishing and community management. Buyers should confirm whether these boundaries apply to the specific integrated campaign they are considering.

      View in the company profile

      Web Novis says it supports B2B and B2C organizations across several sectors and identifies LinkedIn as a channel for B2B lead generation. The supplied material does not identify a paid-search or paid-social lead-generation case study, client-specific results, or evidence of coordinated cross-channel delivery. A prospective client should request relevant examples, clarify measurement and tracking arrangements, and define channel responsibilities and reporting in the proposal.

      View in the company profile
    • Integrated paid media and lead generation

      Web Novis describes social advertising for SMEs and professionals, including Meta Ads campaign setup and management, audience targeting, creative A/B testing, retargeting, budget optimisation and performance reporting. It also describes LinkedIn Ads for B2B lead generation and lists Google Ads management alongside Meta Ads in its monthly growth-plan offering. The public information therefore indicates services across paid social and paid search, but does not explain how those channels are planned or managed together for a single lead-generation programme.

      View in the company profile

      For social campaigns, Web Novis says it can provide market and competitor research, audience and platform recommendations, advertising creative and reporting on metrics such as clicks, CPC, conversions and ROAS. It states that advertising spend is separate from its service fee. It also distinguishes campaign management and content production from daily account management: the client or its team remains responsible for social profiles, routine publishing and community management. Buyers should confirm whether these boundaries apply to the specific integrated campaign they are considering.

      View in the company profile

      Web Novis says it supports B2B and B2C organizations across several sectors and identifies LinkedIn as a channel for B2B lead generation. The supplied material does not identify a paid-search or paid-social lead-generation case study, client-specific results, or evidence of coordinated cross-channel delivery. A prospective client should request relevant examples, clarify measurement and tracking arrangements, and define channel responsibilities and reporting in the proposal.

      View in the company profile