“We have experience working with organisations of all sizes, from startups to global corporations. We can collaborate with existing SEO teams, development teams, and communicate SEO strategies effectively to C-suite and investor teams. Our clients understand the value of long-term strategic SEO planning and execution.”
“It depends on the engagement and your starting point. A Discovery audit delivers a clear picture of your organic position, competitive gaps, and prioritised opportunities within 4 – 6 weeks.”
“Both, depending on the engagement. Discovery and specialist audits deliver strategic recommendations and prioritised roadmaps that your team executes.”
“We work across all major platforms and frameworks. That includes enterprise CMS platforms (Adobe Experience Manager, Sitecore, Contentful, WordPress VIP), ecommerce platforms (Shopify Plus, Magento/Adobe Commerce, BigCommerce, Salesforce Commerce Cloud, WooCommerce), JavaScript frameworks (React, Next.js, Angular, Vue), and custom-built platforms.”
“Yes. We work with VC and PE firms on organic due diligence, Share of Voice analysis, and portfolio growth strategy.”
“We’re used to it. Financial services clients like BlackRock, Aviva, and IG Markets all have multi-layered compliance workflows, and we’ve worked within every variation – from legal sign-off on individual page changes to regulatory review boards that meet fortnightly.”
“This is one of the most common structural issues we see in financial services SEO. When the same domain serves multiple audiences with different intent – a retail customer researching ISAs, an institutional investor looking at fund performance, an adviser comparing platform features – content often cannibalises itself in search.”
“It raises the bar on everything. Google holds financial content to a higher standard of accuracy, authorship, and trustworthiness than most other sectors.”
“Yes, but it requires a different strategy than what works for incumbents. Established financial brands have authority built over decades, but they also carry significant technical debt, slow content processes, and bloated site architectures.”
“You’ll speak directly with Carl Hendy. There’s no sales team, no account manager screening call, and no junior consultant who then “loops in” a senior. The person you speak to on the first call is the same person who leads your engagement. That’s deliberate – it means the strategic thinking starts from the very first conversation, not after a handoff.”
“Not at all – that’s exactly when most clients reach out. A significant number of our engagements start with a discovery conversation where we help you define the scope before any commitment.”
“Most engagements begin within two weeks of scoping. For urgent situations – algorithm penalties, pre-acquisition due diligence, or migration deadlines – we can mobilise faster. We’ll give you a realistic timeline on the first call based on your specific requirements and our current availability.”
“There’s no single template – it depends on what you need. Some clients start with a focused diagnostic to understand their organic position.”
“It depends on how much of your revenue is tied to organic traffic, but the answer is usually more than people expect. A botched migration can wipe 30-60% of organic visibility in a single deployment, and recovery is measured in months, not days.”
“Development teams are excellent at building the new platform. What they typically lack is the SEO-specific experience to know where migrations fail.”
“Yes. Most migrations operate on fixed timelines driven by commercial deadlines, contract renewals, or rebrand launch dates.”
“Even a well-executed migration will see a period of volatility as search engines recrawl and reindex the new site. For a straightforward platform change with clean redirect mapping, expect two to six weeks before traffic stabilises.”
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