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Facial moisturisers

Hong Kong · 10 selected brands and products

10 linked reports · Measured:

Two views of the same market.

Score and recommendation rate describe different parts of the result. Read them together.

CeraVe54.6Highest Market Position Score
Curél · La Roche-Posay58.3%Highest recommendation rate

Market Position Score

The retained headline score in each brand’s report.

Recommendation rate

How often the brand was recommended in its scored answers.

The full league table

Scores and recommendations are always shown together. Sorting changes the order, not the information.

Score rankBrandMarket Position ScoreRecommendation rateRecommendation rankScored answersMeasuredStandard report
1CeraVe54.650%312/12
2La Roche-Posay46.358.3%112/12
3Curél43.858.3%112/12
4Avène 雅漾32.941.7%412/12
5Hada Labo 肌研26.325%512/12
6Cetaphil23.325%512/12
7Neutrogena 露得清22.516.7%712/12
8Bioderma13.88.3%812/12
9Olay6.38.3%812/12
10NIVEA 妮維雅00%1012/12

Ranks compare the measured brands in this market, not every brand worldwide. Values come from each brand’s own standard report.

selected brands and products: CeraVe · Cetaphil 舒特膚 · La Roche-Posay 理膚泉 · Bioderma · Curél · Olay · Neutrogena 露得清 · Hada Labo 肌研 · NIVEA 妮維雅 · Avène 雅漾

Questions and measurement details

Shared buyer questions

  1. 香港天氣又熱又濕,有哪些清爽、不黏膩的面霜品牌值得比較? in Hong Kong?
  2. 在香港買面部保濕產品,預算港幣300元,有哪些品牌值得考慮? in Hong Kong?
  3. 我的皮膚容易因護膚品感到刺激,在香港有哪些無香料保濕品牌值得先了解? in Hong Kong?
  4. 經常留在冷氣辦公室,想找保濕但不厚重的面霜,香港有哪些品牌值得比較? in Hong Kong?
Measurement language
en-US
AI systems
ChatGPT · Claude · Gemini · Perplexity
Comparison version
1